Alex Morgan — Product Design

Marketplace Ux

Marketplace Ux project preview
Final shipped design

The Challenge

Process

Research

Ran analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 35% reduction in support volume.

Marketplace Ux

Shipping quality design requires collaboration and iteration. I've learned why . The implications matter for teams and organizations.

The Thing

Whether you're designing your product, this approach matters.